Partnerships
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In 1994, the West Michigan Whitecaps took the field for the first time. Since then, an average of 400,000 fans each year have witnessed great baseball, shared in the success of five league titles, and enjoyed a family-friendly festival each and every night. Whitecaps games have become synonymous with exciting promotions, delicious food, and lasting memories.
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Corporate Partnerships with the West Michigan Whitecaps Without a doubt, baseball is an exciting product. As a corporate partner, your experience with us will not only be unique and exciting, but also creative and rewarding. As you prepare to consider a partnership with us, we ask you to explore the following:
Will my message dominate the audience?
Is it a multi-level campaign?
Does it have emotion?
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Associating with the Whitecaps brand of family fun allows your business to reach our fans using impressionable and emotional vehicles. As you evaluate your marketing strategies, please consider a partnership with Whitecaps Baseball and Fifth Third Ballpark.
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Opportunities Include:
Event Promotions
Here's why we have so many promotions... It's a simple formula: Event promotions allow us to drive traffic to your business through couponing opportunities, create brand awareness with an exclusive block of promotional time, and capitalize on fan loyalty with a captive audience.
Signage Signs are available in a wide variety of sizes and prices. With the popularity of the events held at Fifth Third Ballpark, you may even see your sign in TV highlights or newspaper coverage!
Create a lasting image by giving the fans something to take with them, such as premium giveaway items. And don't forget to invite employees and customers out to see your investment in action! We'll get them down on the field for the dizzy bat race or let them throw out an honorary first pitch. Signage, product sampling, radio promotion, tickets, and display tables can all be part of your event sponsorship package!
Print Get season-long exposure by placing your message in our program, handed out free to fans every night. Updated stats standings, and schedules can be found in "TheWave," the Whitecaps magazine-style program.
Hospitality and Tickets
Give your guests an experience they'll never forget with a night in the comfort of a luxury suite at Fifth Third Ballpark. Outside seating for each suite brings your group even closer to the game, whether you rent a suite for one event, a full season, or somewhere in-between!
Outside Media Significant investments are made throughout the year with local media outlets to promote events at Fifth Third Ballpark. Ask how your company can be attached to these promotional messages. All 140 regular season Whitecaps games are broadcast on 107.3 FM WBBL or 1340 AM WJRW, along with simultaneous streaming via the Internet. At least 40 games are also carried on the Whitecaps Radio Network, expanding the reach throughout West Michigan. Connect with our fans through in-game commercials, and let our radio announcers deliver your company's message during all home and away games. Reach people at the game, in their cars, in the work place, or listening on the Internet. Take advantage of recorded commercials, and realize the impact of a customized message from your business read LIVE during the action! For more on corporate partnerships with the Whitecaps, call 616-784-4131 x 0 or email Steve McCarthy. |
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Sporting events are unique in the fact that sponsors are able to reach the people of the community at a time when their emotions are running high. Event promotions allow you to associate your company's name and message with entertainment and a great time!
Allow our promotions staff to come up with fresh, creative ideas to attach fun and exciting promotions to your message!
Event Sponsorships
Rent a private area and add hospitality for your guests! We have several options for entertaining your group, ranging from a BBQ for 20 to a full company picnic with games and rides.