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K's For Kids!

This season, the Tri-City ValleyCats are proud to have teamed up with BlueShield of Northeastern New York to strike out bullying with the K's for Kids program. For each strikeout ValleyCats pitchers have recorded at home, BlueShield is donating 10 dollars to the Capital District YMCA to help fund the Y's Reach Out For Youth Scholarship program, which provides access to Y programs and services for children in need in the Capital Region.

For the 2012 season, BlueShield made a donation of $3,040 to the Capital District YMCA.

BlueShield Check Presentation
From left: Tri-City ValleyCats Mascot Southpaw; Jackie McDonough, VP of Financial Development, Capital District YMCA; Brian O'Grady, VP, BlueShield of Northeastern New York; Dave Brown, President/CEO, Capital District YMCA

"As summer winds down, our thoughts turn from baseball to school," said Brian O'Grady, vice president, BlueShield of Northeastern New York. "One of the best school supplies is confidence. When kids feel confident, they are less likely to participate in bullying - either as the bully or the victim. We are so proud to have been a part of the ValleyCats team in their effort to educate the community about solutions to end bullying."

"At the Y, we nurture the potential in every child," added Dave Brown, President/CEO of the Capital District YMCA. "This year's K's for Kids campaign sponsored by BlueShield was an ideal demonstration of community collaboration for the greater good. Together, we're helping children develop the self-esteem and confidence they need to succeed in school and in life."

The K's for Kids program also featured anti-bullying presentations at area schools and libraries with ValleyCats players and the team's mascot, SouthPaw. Fun activity books designed to help children understand what bullying is and how to treat others were also distributed at presentations, at ValleyCats' home games, during birthday parties held at the Joseph L. Bruno Stadium, and were available through the ValleyCats Kid's Club.

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