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Promotional Seminar

Promo Seminar 2017 Overview Features Program Registration Awards Social Events Hotel Sponsors Contact


The 2017 Minor League Baseball™ Promotional Seminar will take place Sept. 26-28 at the Hyatt Regency in Greenville, South Carolina -- the No. 12 escape on The New York Times Travel's "52 Places to Go in 2017" worldwide list. Tucked in the foothills of the Blue Ridge Mountains, the tiny yet trendy Greenville packs elements of arts, entertainment and outdoors in its 26.1 square mile radius.


Hundreds of executives from all levels of sport will come together at one of the industry's most prolific idea-exchange forums. Attendees will also have the chance to network and socialize, meet with companies who provide relevant products and services and give back to the local community.

The Golden Bobblehead Awards will be handed out at the Ballpark Outing at Fluor Field at the West End. (VisitGreenvilleSC)


Like every other industry, the sports industry is constantly evolving. Every year there are new, creative and innovative ideas that expand the limits of what we can do, and how much revenue and exposure we can create. Whether in sales, marketing, promotions, community relations or any other facet of the business, every department can influence the direction and growth of its organization. If you are a 20-year veteran team president, a first-year ticket sales associate or someone in between, there is something you can learn at the Promotional Seminar to take back to your business.

The Promotional Seminar gives attendees the opportunity to recap the successes and challenges of the previous season with their colleagues and peers in an informal setting. Though named the Promotional Seminar, this is not just about promotions! Past presentation topics have covered sales, marketing, community relations, media relations, stadium operations, merchandising and more. OPEN Sessions create an open idea-sharing platform that give attendees a chance to focus on a specific aspect of the business that pertains to them, and discuss ideas, successes and challenges. Group Therapy Sessions allow for a smaller setting where participants can speak freely among the group and build on one another's questions and comments. High-level executives share an open dialogue where they discuss their responsibilities and challenges with their peers at the Executive Summit.

Seminar presenters cover topics ranging from sales to marketing to promotions and more.


The three-day seminar is one of the best values around, with numerous social events on the agenda, including the MiLB Charities Community Service Project, Welcome Luncheon, First Night Reception, Cocktail Party & Silent Auction and the Ballpark Outing, as well as a number of meals provided throughout the week. This year's Ballpark Outing will be held at beautiful Fluor Field at the West End, home of the Greenville Drive. The seventh annual Golden Bobblehead Awards, presented on the final night during the Ballpark Outing, will cap off the week's list of exciting events.

By taking place at the onset of the offseason, it allows time for you to take those ideas and concepts you shared and learned, make a plan and actually implement them for the following season. Don't let your organization fall behind. Get ahead in the count and register for the Promotional Seminar now!

Register