For the second consecutive year in honor of Groundhog Day, the Pawtucket Red Sox front office staff "saw their shadows," a Sports Management class of eleven seniors from St. Raphael Academy. Following a tour of the ballpark, the students were paired with front office members, learning the variety of responsibilities in the operation. For the students, it was an educational experience; for the PawSox staff, it was a moment of reminiscing.
"It's always a pleasure having students from St. Ray's here at the ballpark," said Joe Bradlee, Special Assistant to the President & General Manager, and a graduate of Union College. "I remember being a senior in high school and not quite knowing what I wanted to do, and I'm sure that I would have greatly appreciated learning from professionals in the sports industry."
The students are currently enrolled in a Sport Management class, studying the principles of sports marketing and ways in which sports teams target current and potential fans. According to their Betty Monahan, the shadowing experience was a way for the students to get a glimpse of how a professional sports organization operates on a daily basis
"The visit proved to be a dynamic, hands-on educational opportunity in which the students were empowered to ask questions and actively participate in the experience," said Monahan. "They gained first-hand exposure to a wide variety of careers in the industry, and the friendliness and accessibility of the PawSox staff created an ideal learning environment."
Students participated in a variety of areas--- Marketing, Sales, Community Relations, Social Media, Merchandising, and accounting. In each area, they saw that a college education is essential for advancement in the front office of a baseball club.
The students concluded their visit by hearing from PawSox Chairman Larry Lucchino, who opened up the floor for questions and enjoyed listening to thoughtful feedback from some of the club's younger fans.
"I wanted to let the students know that they cannot be afraid to fail," said PawSox Director of Security and Fan Services, Rick Medeiros. "Everybody fails at some point in life, but it's always important to work hard and give everything your best effort."
The academy, known in the community as "Saint Ray's," is located just several blocks from the PawSox offices at McCoy Stadium.