Minor League Baseball Promotional Seminar heading to Des Moines next week

By Minor League Baseball | September 20, 2018 1:00 PM

ST. PETERSBURG, Florida -- Minor League Baseball's 2018 Promotional Seminar will take place Sept. 24-27, at the Iowa Events Center in Des Moines, Iowa, home of the Iowa Cubs, the Triple-A affiliate of the Chicago Cubs. 

The four-day seminar has evolved into one of the foremost idea-sharing conferences in the industry and offers attendees the opportunity to recap the successes of the previous season and share ideas with more than 450 of their colleagues from teams across the United States. Throughout the week, a variety of speakers from the sport and entertainment world will make presentations and moderate sessions on topics including sales and marketing, promotions, community relations, stadium operations and more.

The list of featured speakers and topics can be found at www.MiLBPromoSeminar.com, and includes: actor and author Dwier Brown, Iowa Wild president Todd Frederickson, Iowa Wolves President Ryan Grant and President and CEO of Tickets.com Joe Choti, as well as high-ranking MiLB executives.  

The 10th annual MiLB CommUNITY Service Project, presented by Musco Sports Lighting, will take place on Tuesday, Sept. 25. Promotional Seminar attendees will team up to package meals for Meals from the Heartland, a Des Moines-based organization that provides packaged meals to the hungry across Iowa, the United States and around the world. 

Minor League Baseball has a longstanding history in Des Moines, as the city was the site of the first professional baseball game played under permanent lights in 1930, and the 2018 season will mark the 50th year of Triple-A baseball in Des Moines. Des Moines was recently named by Sports Business Journal/Daily as "The #1 Minor League Sports Market in the Nation", Expedia tabbed Des Moines as "One Of The Top 15 Under-The-Radar Cities You Need To Visit" and Iowa's Capital city was named "One of the Top 10 Places To Live In The U.S."

"Minor League Baseball executives will come together for the Promotional Seminar next week in Des Moines, Iowa to have collaborative discussions surrounding the creative ideas that worked in their ballparks this season," said Stefanie Loncarich, Minor League Baseball's Director of Special Events. "The Promotional Seminar is an incredible event for all teams to continually share best practices and take innovative ideas back to their clubs and showcase with their own spin for next season." 

This year's agenda will see the addition of a fourth day. Monday will mark the first-ever Summit Day and will consist of four department/topic-dedicated summits including community relations, operations, video production & design, and the Ticketing Summit, presented by Tickets.com. This will mark the second year of the Ticketing Summit at the Promotional Seminar. In addition to educational programming, on Tuesday afternoon, attendees will get an exclusive, behind-the scenes tour of Wells Fargo Arena, home of the Iowa Wild of the American Hockey League and the NBA G-League's Iowa Wolves. 

The Iowa Events Center complex includes the 17,000-seat Wells Fargo Arena, Hy-Vee Hall, the Community Choice Credit Union Convention Center and the Iowa Hall of Pride, a museum celebrating the history of sports in Iowa. The new Hilton Des Moines Downtown features 330 guest rooms and is located in the heart of downtown Des Moines. The hotel is within walking distance of Des Moines' popular Court Avenue entertainment and dining district and is attached to Des Moines' convenient skywalk system.

"We are proud to have one of Minor League Baseball's premier events, the Promotional Seminar, heading to downtown Des Moines for the first time next week," said Iowa Cubs President Sam Bernabe. "We look forward to showcasing our vibrant downtown area and our beautiful ballpark, Principal Park. We thank Minor League Baseball for choosing Des Moines as the 2018 host site and Catch Des Moines for their role in bringing the Promotional Seminar to Des Moines."  
For more information about the Minor League Baseball Promotional Seminar, visit www.MiLBPromoSeminar.com. To learn more about Des Moines, Iowa, visit www.CatchDesMoines.com

About Minor League Baseball

Minor League Baseball, headquartered in St. Petersburg, Florida, is the governing body for all professional baseball teams in the United States, Canada and the Dominican Republic that are affiliated with Major League Baseball® clubs through their farm systems. Fans are coming out in unprecedented numbers to this one-of-a-kind experience that can only be found at Minor League Baseball ballparks. In 2017, Minor League Baseball attracted 41.8 million fans to its ballparks to see the future stars of the sport hone their skills. From the electricity in the stands to the excitement on the field, Minor League Baseball has provided affordable family-friendly entertainment to people of all ages since its founding in 1901. For more information visit MiLB.com.

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About Catch Des Moines

Catch Des Moines' mission is to market Greater Des Moines as a visitor destination for meetings, conventions, sporting events and leisure travelers. Representing 15 communities, Catch Des Moines ignites a vital tourism industry - generating more than 18,000 jobs and $2.1 billion in travel spending in Greater Des Moines. For more information about the organization or Greater Des Moines, visit www.CatchDesMoines.com.

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