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The Red Wings second annual ROC the ROC Night is Friday, July 26 at Frontier Field presented by the City of Rochester, Castle, C.P. Ward and The Exchange/Brickwood Grill/Malt + Ember. Gates will open at 5:30 with first pitch at 7:05 pm.


The team will wear special, Genesee Brewery inspired jerseys, with the front of the jersey mimicking the original Genny Beer can with "Flower City" replacing "Genesee Beer". The sleeve logo combines the Red Wings "R" logo and the Genesee barley stalk. The entire back of the uniform features the barley stalk. The game issued jerseys will be auctioned off using the Live Source mobile app during the game on July 26.


Our ROC the ROC logo that debuted last season sits on an all black hat.


This year's Flower City celebration includes a Flag Giveaway featuring our ROC the ROC logo hovering above the city skyline for the first 2,000 fans presented by ESL Federal Credit Union.


ROC the ROC fitteds, adjustables, flex hits, t-shirts and jerseys are all available for pre-order!


Other highlights of the night include a Happy Hour featuring $2 Genny products from 5:30 to 7 pm at the 10th Inning Bar.


Like last year, the Abbott's truck will be in the left field Walk of Fame area serving up frozen custard. More food specials to be announced.


Rochester indie rock band, Joywave, will lead the crowd in "Take Me Out to the Ballgame" during the 7th inning stretch.


More details on the night to be announced...


Founded in 1878, the Genesee Brewing Company, based in Rochester, New York, is one of the largest and oldest continually operating breweries in the United States. The Brewery makes the Genesee line of beers, including the iconic Genesee, the refreshing Genny Light, and The Original Cream Ale.