San Jose Giants Receive California League Excellence in Marketing and Promotions Award
San Jose, CA- The San Jose Giants received the California League Excellence in Marketing and Promotions Award for the 2014 season as announced today by league President Charlie Blaney. This is the second time in the organization's history that it has earned this honor, having also received the award in 2012. After being nominated by the Lake Elsinore Storm, the San Jose Giants received the honor after a vote by their California League peers. As a result, the organization is the league's nominee for the Larry MacPhail Promotional Award. The MacPhail Award is given to one Minor League Baseball club each season that demonstrates outstanding and creative marketing and promotional efforts.
"The San Jose Giants are one of the premier organizations in Minor League Baseball," said Blaney. "They have clearly put themselves in a special place within the community with the tremendous quality and number of promotions and marketing events they put forth in 2014. They are a deserving recipient of this honor and I am thrilled to have them as the California League nominee for the MacPhail Award."
In 2014, the San Jose Giants celebrated their 27th season of San Francisco Giants affiliation, the longest in the California League. With an innovative approach of engaging their fan base through social media, a mix of community-centered events and exciting theme nights the organization saw their sixth straight season with more than 200,000 fans entering the Municipal Stadium gates.
"The organization is proud to be a two-time recipient of the California League Excellence in Marketing and Promotions Award," said Juliana Paoli, San Jose Giants Chief Marketing Officer. "It was a tremendous honor for us to be nominated by the Lake Elsinore Storm, an organization we consider to be one of the best in Minor League Baseball. 2014 was about our organization making Municipal Stadium the best place for fans to create their lasting memories. Through our social media expansion and aggressive approach to making an impact in our community, the San Jose Giants experience expanded farther beyond the Municipal Stadium gates than ever before. We are thrilled to be the California League nominee for Minor League Baseball's Larry MacPhail Promotional Award and look forward to making 2015 our best year yet."
First pitch for the 2015 San Jose Giants home opener will take place Thursday, April 16 against the Bakersfield Blaze. San Jose's 2015 season begins on Thursday, April 9. The Giants will host games at Municipal Stadium on Mother's Day (May 10), Memorial Day (May 25), Father's Day (June 21) and Independence Day (July 4). For more information on the 2015 season and ticket packages please visit sjgiants.com or call (408) 297-1435.
View the 2014 San Jose Giants Excellence in Marketing and Promotions Award Video