Corder Marketing Named New Advertising Agency

ROUND ROCK, Texas - Lot's of exciting things are happening in Round Rock these days at The Dell Diamond, including a new agency to lead in strategy, creative and media, Austin advertising firm Corder Marketing. After an agency review process, Corder was chosen for their creative concepts, their knowledge of the Central Texas media market, and their passion for baseball and the Round Rock Express.

"We're very excited to be a part of the Round Rock Express team. Our Creative Director, David Ciccocioppo, and I are huge fans of the Express and baseball in general. So this was obviously the perfect fit for us, and I think the management at the Express felt the same way," stated Ernest Corder, President of Corder Marketing. "With the new Rangers affiliation and our coming in to lead the creative way, this should be a great season for the team and for the fans."

Laura Fragoso, Director of Marketing and Events with the Express, said, "There are a lot of great things happening at the Round Rock Express with our new affiliation with the Texas Rangers, and we are thrilled to partner with Corder Marketing for our 2011 season. Their passion for the game of baseball and understanding of our goals, along with their creative marketing knowledge will help us reach new Round Rock Express fans."

Express fans can expect to see new creative ideas in the media and in the stands, plus a winning spirit as part of the Ranger's farm system, heralded as one of the best in all of baseball. The Round Rock Express 2011 season starts April 7, 2011.

About Corder Marketing

Corder Marketing is a full-service advertising agency founded by Ernest Corder in 1997. Corder handles advertising and marketing strategy, creative and design, media planning and placement, web design, search marketing and other services for a variety of companies in Austin and throughout the U.S. Visit www.cordermarketing.com for more information.