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Former NBA exec named Winston-Salem president

Kevin Terry named president of new Winston-Salem team
April 30, 2008
WINSTON-SALEM, NC - On the heels of this month's significant stadium and business announcements, Baseball Downtown and Mandalay Baseball Properties have announced the hiring of veteran NBA executive Kevin Terry as President of the Winston-Salem franchise.

Terry, who most recently served as Vice President of the New Orleans Hornets, has a tremendous track record of success in the areas of ticket sales, marketing and service initiatives at the highest levels of sport. Among the accolades he and the teams he has led have received are multiple NBA "Best Practice" honors, marketing excellence awards and distinction as a featured speaker at NBA marketing meetings.

"Kevin is a tremendous addition," said Mandalay Baseball Executive Vice President Steve DeLay. "We are fortunate to add him to the talented front office we have in place in Winston-Salem and are certain the community will find him to be a great leader moving forward."

Terry has been honored for his creative and effective fan programs at multiple stops in a more than 12-year career in the NBA and Major League Baseball. In addition to the Hornets, Terry has held significant front office positions with the Phoenix Suns and Golden State Warriors.

"Mandalay's reputation is well known in sports, so I've been familiar with their work," said Terry. "Knowing the history of Jon Spoelstra, Steve DeLay and the leadership of the company and learning about the tremendous opportunity and enthusiasm that makes up the Winston-Salem market made this role a dream job for me. I'm excited to make Winston-Salem home for myself and my family, and certainly to continue what has already been done with the ballpark and the fantastic programs for fans."

Terry will lead the staff at the club's new Downtown offices as they focus on the opening of the Ballpark and 2009 season. A priority for Terry will be introducing the many unique ticket programs and options that are available to Winston-Salem fans. In addition, he will assist DeLay in the continuing introduction of Mandalay's industry-leading corporate partnership programs.

"This ballpark is going to be one of the best in all of sports, with ticket packages, suites, the all-inclusive club restaurant and so much more available to fans," said Terry. "I can't want to meet with fans to discuss what is truly a unique sports entertainment opportunity, and to become a part of this great community."

Terry noted the unquestioned excitement of the community as evidenced by the phenomenal response of fans to the program to create a new nickname for the team. In just over a week, more than 1,000 fans have responded to ads in the Winston-Salem Journal and online at the new www.journalnow.com website and through the ballpark's new website www.baseballdowntown with their ideas. The public program will conclude on Friday, May 2 and later this summer one lucky fan will be chosen to receive placement of a permanent plaque at the ballpark honoring their contribution to naming the team. They will also receive season tickets for 2009, a shopping spree for items featuring the new logo and the chance to throw out the first pitch at a game during the opening home stand at the new ballpark.

Information on season ticket packages, corporate partnerships, the team's speaker's bureau and information regarding the new downtown ballpark are available at www.baseballdowntown.com or by calling 336/714-BATS (2287).