Legends to head concessions

Moosic, PA. (February 18, 2009)—Kristen Rose, Scranton/Wilkes-Barre Yankees team president, announced today the selection by SWB Yankees, LLC of Legends Hospitality Management as the new concessions vendor for the Scranton/Wilkes-Barre Yankees and PNC Field.

 

“Bringing Legends Hospitality Management on board as our concessions vendor will provide our fans affordable, high-quality food options and service at PNC Field,” said Rose. “This decision continues to demonstrate SWB Yankees, LLC’s long-term commitment and investment in the best interests of the team, the fans, and Northeastern Pennsylvania.  We’re excited about the experience and new ideas that the Legends management team will bring to our facility.”

 

Rich Heimberg from Legends will serve as the Scranton/Wilkes-Barre Yankees General Manager of Food Service. Heimberg has more than 35 years of concessions management experience, most recently handling the concessions with the new ballpark in Lehigh Valley, which opened to rave food reviews in 2008.

 

New group and suite catering options will be available for the 2009 season.  The team and Legends will be collaborating on plans for a new all-you-can-eat Pinstripe ticket plan for the 2009 season on the lower level, a first at PNC Field. The Stadium Club will also re-open with the start of the 2009 season, scheduled for April 17.

 

Legends Hospitality Management plans to hire locally to fill a variety of concessions positions and will host a job fair in early March with more details coming in late February.

 

Legends, under the direction of SWB Yankees, LLC management, also plans to work with local community groups to offer fundraising opportunities at PNC Field. More details about how community groups can partner with Legends for their respective organization’s fundraising plans will also be announced before the 2009 season opens. 

 

Rose advised those interested in employment and fundraising opportunities should send an e-mail to [email protected]. Page

 

About SWB Yankees, LLC

SWB Yankees, LLC was founded by Mandalay Baseball Properties, LLC and SWB Yankees Holdings, LLC. SWB Yankees, LLC has managed the business and operations of the Scranton/Wilkes-Barre Yankees and PNC Field since 2007.

 

About Scranton/Wilkes-Barre Yankees

Scranton/Wilkes-Barre (Pa.) Yankees, is a Triple A International League affiliate of the New York Yankees. SWB Yankees are based in Moosic, Pa., at PNC Field, which first opened on April 26, 1989. During the 2008 season, SWB Yankees won the Governors’ Cup and averaged more than 7,000 fans per game.

 

About Legends Hospitality Management
Legends Hospitality Management, LLC, the premier provider of hospitality and merchandising services, was founded by an affililate of the New York Yankees, the Dallas Cowboys Football Club, Goldman Sachs and CIC Partners.  Headquartered in Newark, New Jersey, Legends operates, promotes and develops a broad range of catering, concessions, retail merchandising and other facility management services for sports, entertainment and recreational facilities.  For more information, please visit Legends’ website at www.legendshm.com .