Rawhide Announce Central Valley Sir Loins as New Alternate Identity

Visalia, CA — The Central Valley Sir Loins hop off the grill and on to the diamond in Visalia on Saturdays in 2026.

The Sir Loins transform the Visalia Rawhide into a new identity honoring one of the Central Valley’s dominant industries on most Saturday home games this season. Tulare County and the Central Valley are one of the top producing beef and dairy cattle regions in the whole country.

The Central Valley Sir Loins will take the field in a black hat with a purple brim and the Sir Loin logo on the front. In the logo Sir Loin wears royal attire including a baseball crown. His cow print cape honors the cattle and dairy industry with a Central Valley cape pin.

The team’s jersey will say Sir Loins on the front in a royal font with a baseball crown. The black sleeves include a CV emblem representing the Rawhide playing as a team for all the Central Valley and a V emblem representing Visalia.

The theme of the Rawhide's year is “Savor The Season” with multiple Sir Loins giveaways. On Sunday, April 6th the first 100 members of Tipper’s Kid’s Club will receive a Sir Loins jersey courtesy of the Allen Law Firm and Valley Children’s Healthcare.

Sir Loins weekend kicks off on Friday, April 17 with the first 350 fans receiving a Sir Loins jersey courtesy of Harris Ranch.

The weekend continues on Saturday, April 18 with the first 500 fans receiving a Sir Loin bobblehead courtesy of Valley Strong Credit Union and a postgame themed drone show.

Sir Loins merchandise is now available via the Rawhide’s online Anthem Team Store before becoming available at Valley Strong Ballpark on gamedays starting Opening Day on April 3rd.

Sirloin is a specific cut of beef from the mid back of a cow or bull. The meat is known to be a tender and especially flavorful cut of meat.

The sirloin’s naming origin story claims that the King of England in the 1600's enjoyed sirloin so much he knighted this specific cut of beef.

Rawhide single-game tickets are now available for sale on the Rawhide's website and at the Rawhide Ticket Office presented by Kaweah Health during business hours. Opening day is Friday, April 3rd at Valley Strong Ballpark against the Fresno Grizzlies.

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The Visalia Rawhide are the Single-A Affiliate of the Arizona Diamondbacks playing professional baseball in the Central Valley since 1946. The Rawhide's 2026 theme is "Savor the Season" as the team transforms into the Central Valley Sir Loins on Saturday gamedays. Memberships and individual game tickets for 2026 are on-sale with Opening Day slated for April 3rd at Valley Strong Ballpark.  

Stay up to date with the Rawhide on the team’s website and by following the Rawhide on Facebook, Instagram, Tik Tok and X. The Rawhide play all home games at Valley Strong Ballpark located at 300 N Giddings Street Visalia, CA 93291.

Fans can purchase season ticket packages, group ticket plans, single game tickets and team merchandise through the Rawhide website and at the stadium ticket office sponsored by Kaweah Health. All Rawhide games can be watched on MiLB.TV with a free radio broadcast also available online. Select games will be aired on KNXT MyTV53. For more information, visit milb.com/visalia, email [email protected] or call (559) 732-4433.