Fighting Bacon Logo Unveiled for Bacon vs. Tacos

Loser of Online Vote Will Wear Other Team's Cap During an Upcoming June Game

By By Jon Schaeffer / Lehigh Valley IronPigs | March 21, 2017 11:20 AM

 

After months of social media squabbling, the Lehigh Valley IronPigs and Fresno Tacos are asking food-lovers near and far to settle the beef once and for all to finally determine whether bacon or tacos reign supreme. It's winner take all--the losing team of the online vote at BaconvsTacos.com must wear the other team's cap on-field for a game in June, a first such occurrence in professional baseball history.

Fans are encouraged to pick a side by voting for their favorite food items at BaconvsTacos.com (voting is now underway and ends May 29 at 5 p.m.). Use #TeamBacon or #TeamTacos on social media for a chance to have your social media post featured on the site and/or to win a bacon (yay!) or taco (boo!) themed prize pack. While visiting the site, make sure to play the official Bacon vs. Tacos video game.

Of course, it was the IronPigs who first received national and international acclaim in 2014 for their "Smell the Change" rebrand that included the introduction of their now iconic bacon strip on-field cap and bacon-themed uniform. The IronPigs have doubled-down on bacon recently, embracing the "Bacon, USA" theme by doubling the amount of bacon sold at all games. The original bacon cap remains one of the top-selling lids in the history of Minor League Baseball. With widespread interest and publicity, the bacon logo quickly sold to each of the 50 states as well as Australia, Japan, Germany and the United Kingdom.

It wasn't until a year later in 2015 that the Fresno Grizzlies announced a one-game name change to "Tacos" (we don't get it either) hoping to garner similar attention while claiming the Central Valley of California as the "Taco Capital of the World."

"They picked the wrong team to pick a food fight with," quipped Lehigh Valley IronPigs President and General Manager, Kurt Landes. "We're sick and tired of their fake news and alternative facts. We're even banning tacos from Coca-Cola Park when we don our 'Fighting Bacon' caps on-field for the very first time on Saturday, May 27th as part of Bacon vs. Tacos Night. Bacon was first and bacon is best. Period.

In conjunction with the launch, the IronPigs unveiled the official, on-field "Fighting Bacon" cap along with a series of other brand-new bacon-related merchandise items for the upcoming 2017 season. For non-bacon lovers (if such people exist), Fresno also revealed a "Fighting Taco" on-field cap today along with other new taco merchandise pieces.  

Regardless of your favorite team or food, there's little argument that these two clubs have distinguished themselves promotionally throughout Minor League Baseball and professional sports. In fact, the IronPigs have been awarded the most Golden Bobbleheads in the history of the award, honoring promotional excellence in Minor League Baseball across various categories. Recently, Fresno captured the top prize in 2015 and Lehigh Valley in 2016. The winner of this contest will have a leg up in the race for the 2017 Golden Bobblehead award.

The IronPigs' tenth anniversary season begins on Thursday, April 6, 2017, at 7:05 p.m. against the Pawtucket Red Sox and is highlighted by 33 weekend games and "Bacon vs. Tacos" night on Saturday, May 27. Click here to view the entire 2017 promo schedule.

The IronPigs are debuting the brand-new Bacon, USA, Membership Program this season -- a year-round IronPigs experience pass featuring numerous new amenities such as savings on parking at games and at the Majestic Clubhouse Store at Coca-Cola Park, on-field VIP access to watch batting practice, access to an annual holiday party, an invitation to an exclusive player and coaches photo session and more. For more information, visit ironpigsbaseball.com or call (610) 841-PIGS (7447). Memberships are on sale now.

The 2017 IronPigs baseball season is presented by Capital BlueCross.

This story was not subject to the approval of the National Association of Professional Baseball Leagues or its clubs.

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