River Cats renew partnership with FanCompass, seek to enhance fan engagement

West Sacramento, Calif. - The Sacramento River Cats have announced the renewal and expansion of their partnership with FanCompass, a premier digital destination for fan engagement. There will be a host of new ways for fans to interact with the River Cats through rivercats.com, social media, the MiLB First Pitch app, and throughout Sutter Health Park on game days. The platform will also be the latest component of the River Cats' sustainability circle, with paperless forms and waivers that will cut down on waste at the ballpark.
The FanCompass platform will be integrated with rivercats.com, the First Pitch app, and River Cats social media channels, offering a seamless way for fans to participate in contests, River Cats baseball trivia, voting for players of the homestand or favorite food items, and even trying to predict things like the time the game will end or the total number of pitches thrown. Pushing the frontiers of engagement, FanCompass will further enable the River Cats to use the feedback from the digital platform to improve the overall experience of enjoying River Cats baseball.
"We are thrilled serve as an innovation lab for FanCompass and work alongside them to offer our fans even more ways to connect with the River Cats, both from inside and outside the ballpark," said River Cats General Manager Chip Maxson. "Their interactive platform will help us further execute on making Sutter Health Park a destination for affordable, family fun, while also helping with green initiatives by digitizing many necessary forms and waivers."
"It has been a pleasure to work with the River Cats, using our technology to continuously push innovation around the way the fanbase interacts with the team," said FanCompass CEO Jamie Pardi. "A leader in Minor League Baseball, the River Cats have been a perfect partner, sharing our vision of enhancing fan engagement and the overall fan experience."
FanCompass is a Northern-California based company, currently working with teams across 12 sports leagues globally, and offering unique and interactive campaigns, geared toward fans of every major sport around the world.
The River Cats kick off 2020 by taking on the San Francisco Giants in an Exhibition Game on Sunday, March 22 at Sutter Health Park in West Sacramento. The club's PCL and Triple-A championship-defense will officially begin on Thursday, April 9 in Reno, with Opening Night at Sutter Health Park coming on Tuesday, April 14 against the Tacoma Rainiers. Information about season ticket memberships and packages is available now at rivercats.com. Single-game tickets for the 2020 season will go on sale beginning Sunday, March 1 at the annual Preseason Party at Sutter Health Park.
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About the Sacramento River Cats
Sutter Health Park is the West Sacramento home of the 2019 Triple-A Champion Sacramento River Cats, and proud affiliate of the three-time World Champion San Francisco Giants. Sutter Health Park is consistently voted one of the top ballparks in America. Season Tickets, Mini-Plans, and Flex Plans can be purchased for the 2020 season by calling the River Cats Ticket Hotline at (916) 371-HITS (4487). The only place to guarantee official River Cats tickets is at rivercats.com or by visiting the Tri Counties Bank Ticket Office. For information on other events at Sutter Health Park, visit sutterhealthpark.com.
About FanCompass
FanCompass is the go-to global digital platform for first-party fan data acquisition, lead generation and measured sponsor activation in the sports industry. The FanCompass platform delivers real-time ROI for marketing, ticketing, and sponsorship. Headquartered in San Rafael, Calif., FanCompass currently works with clubs across international leagues including the NFL, NCAA, MiLB, MLS, USL, and EPL. For more information, visit fancompass.com.