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Augusta Soul was created to celebrate the sound, spirit, and cultural heartbeat of the Augusta area. The name is inspired by the city’s deep connection to soul and funk music, most famously through James Brown, the Godfather of Soul, who grew up in Augusta and helped shape the rhythm of American music.

But Augusta’s soul story is bigger than one artist. It lives in the historic stages, churches, neighborhoods, murals, museums, and landmarks that continue to carry the city’s musical legacy. From the Lenox Theatre site and the James Brown statue to The Soul Bar, the Augusta Museum of History, and the Sharon Jones Amphitheater across the river in North Augusta, the CSRA’s connection to soul can be seen and felt throughout the community.

Augusta Soul honors that legacy while bringing it to life in a new way at SRP Park. It is a tribute to the artists who moved the world, the places that shaped the sound, and the fans who give this community its rhythm today.

Augusta is home to the Godfather of Soul

James Brown grew up in Augusta and became one of the most influential musicians of the twentieth century. His music helped define soul and funk, and his impact can still be felt across R&B, hip-hop, pop, dance, and live performance today. The Augusta Museum of History notes that Brown grew up in Augusta during the Great Depression and World War II before becoming an international music icon.

Sharon Jones continued the Augusta-area soul legacy

Sharon Jones, the powerful soul and funk singer known for fronting Sharon Jones & The Dap-Kings, is another important connection to the area. North Augusta’s amphitheater was renamed in her honor after a unanimous city council vote in 2020, and the venue continues to host concerts and community events along the Savannah River.