RoughRiders President/GM Andy Milovich Departs for CMO Opportunity

FRISCO, TX (November 6, 2020) - The Frisco RoughRiders announced today that President/GM Andy Milovich has departed the organization after being named Chief Marketing Officer of Sophos Marketing located in Plano, TX. Milovich wraps a decorated 30-year career in MILB, the last 8 with Greenberg Sports Group as President/GM of the Myrtle Beach Pelicans (2012-2018) and RoughRiders (2018-2020).

“I can’t say enough wonderful things about Andy both personally and professionally,” said RoughRiders CEO Chuck Greenberg. “I’m grateful for his leadership and contributions in both Myrtle Beach and Frisco. I’m excited for him and his family and wish him nothing but the best in his new venture.”

"I'd like to thank Chuck Greenberg for my time with the Myrtle Beach Pelicans and Frisco RoughRiders. I have worked in Minor League Baseball since 1994 and enjoyed every minute of it,” said Milovich. “I always said it would take an amazing opportunity to pull me away from baseball and I found that with Sophos Marketing. I am excited to get in on the ground floor and make Sophos a world class company in the digital marketing space. The RoughRiders have a great staff in place and I look forward to seeing their continued success in 2021 and beyond.”

The RoughRiders, under Greenberg’s direction, will conduct a national search for a new President that will include internal and external candidates. In the interim, the RoughRiders executive leadership team continues to be led by Chief Operating Officer Scott Burchett and Chief Business Development Officer Erik Haag. Burchett is entering his 18th season with the RoughRiders overseeing a variety of areas including stadium operations and finance. He was named the 2017 Texas League Executive of the Year. Haag joined the team in 2019 and leads the ticketing and sponsorship efforts for the Riders. Haag has more than 25 years of experience in the sports and entertainment industry. Erik's roots are in Minor League Baseball where he led the executive staff of six Minor League franchises located in Pennsylvania, Ohio, Indiana, Illinois, West Virginia and Georgia. In addition to his Minor League Baseball career, he spent 5 years at Notre Dame Sports Properties managing the corporate partnership program for the University of Notre Dame's athletics department.

The Riders fun; affordable, family entertainment, along with creative promotions and great service, will return to Dr Pepper Ballpark in the spring of 2021. Ticket memberships and our popular Holiday Bundle featuring tickets, apparel, and a pass to the Radiance! Frisco light show are on sale now. For more information, visit RidersBaseball.com or call (972) 731-9200.

About the RoughRiders
The Frisco RoughRiders are the Double-A affiliate of the Texas Rangers and play their games at beautiful Dr Pepper Ballpark in Frisco, Texas. The team was founded in 2003 and has finished first among all Double-A franchises in attendance in each of the last 15 seasons (2005-2019). In August 2014, the RoughRiders were purchased by an ownership group led by Chuck Greenberg. Since then, the new ownership group, together with the City of Frisco, has spearheaded numerous major franchise enhancements, investing over $8 million in a wide array of facility upgrades and improvements, including a state-of-the-art HD video board, sound system, Bull Moose Saloon, InTouch Grille, Riders Outpost Team Store and the world's largest water feature in a sports facility, the massive Lazy River. These enhancements earned the Riders and the City of Frisco Ballpark Digest's prestigious "Best Ballpark Renovation" award for two consecutive years (2015 and 2016). More than 160 former RoughRiders players have gone on to play Major League Baseball. For more information on the Frisco RoughRiders and Dr Pepper Ballpark, please visit RidersBaseball.com or contact Zach Bigley at [email protected].